ESI/BPA 103 - Entrepreneurial Thinking, Creativity, & Opportunity Creation
3 credit hours - 3 hours weekly; 1 term

This course investigates the relationship between entrepreneurial thinking and the opportunity to ignite the creative spark that leads to idea generation and new venture creation. Topics include: entrepreneurial thinkers and their contribution to society, creativity, critical thinking, innovation, opportunity recognition, opportunity evaluation, global entrepreneurship, and marshalling resources in the face of risk to pursue opportunities. Students will assess their skills, talents, education, and work experiences for potential business ideas. They will also examine their external environment to identify trends and needs in the marketplace for potential opportunities. Students will then screen business ideas by evaluating their match with their strengths and skills, and personal, professional, and financial goals. An initial market feasibility assessment will be conducted.

Note: Also offered as BPA 103; credit is not given for both ESI 103 and BPA 103.

Anne Arundel Community College
Entrepreneurial Studies Institute
101 College Parkway - HUM 014
Arnold, MD 21012-1895
esi@aacc.edu
Phone: 410-777-2066
Fax: 410-777-2402