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BPA-132 Sales and Sales Training

Study the principles and techniques of selling as practiced by retail sales personnel, wholesale representatives and by the industrial sales force. Topics include buying motives, product knowledge, demonstration techniques, handling resistance and closing the sale. Includes training others in these skills.

Term: Spring 2024

Course Type: Credit - 3 Credits

Section: 275 (Closed)

Ways to take the class: Online

Start Date: 02/05/2024

End Date: 05/19/2024

Location: Online

Room: TBA

Instructor: Albert M Walker (Subject to change)

Class Size: 25

Section Info: This section is participating in the Direct Digital Access program. A course materials fee of $45.75 plus tax will be charged to your student account when you register. Your course materials will be accessible in Canvas on or before the first day of class. For more information, visit