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BPA-126 Advertising & Sales Promotion

Study promotional activities relating to industry, including the writing of advertising copy, layout and design of newspaper and print advertising, the production of radio and television commercials, media selection and the measurement of advertising effectiveness. Lab fee $10.

Term: Spring 2020

Course Type: Credit - 3 Credits

Section: 875

Ways to take the class: Online

Days: Varies

Time: Varies

Start Date: 03/23/2020

End Date: 05/17/2020

Location: Arnold Campus

Room: TBA

Instructor: TBA

Class Size: 25